The country has been under the chaos of Demonetization – with limited access to cash and never-ending ATM lines. While at the moment every Indian hates the very idea of visiting an ATM and standing in line for the clock, KFC did something really fun recently – they introduced an ATM that dispensed ‘currency that you’d love to stand in line for’.
Bringing the Nashville flavours of fried chicken to India, KFC has recently introduced their newest food trend from America – The KFC Nashville Chicken! It is smoky, extra crispy, intensely flavoured and topped with a generous portion of tangy American pickles. KFC Nashville Chicken is another level of being crispy (and finger lickin’) and can be had on a bun, with rice bowlz, as strips or even in 5-in-1 Meal boxes.
And to introduce this American Food Trend to the foodies in India, KFC had installed an ATM machine (for a day) at the popular Cyber Hub in Gurgaon that dispensed Nashville Dollars – giving chicken lovers a chance to redeem these for the crunchiest KFC Nashville Chicken.
Talking about this unique initiative, Lluis Ruiz Ribot, CMO, KFC India said: “In the past few months, everyone has seen that good things are worth the wait – whether at ATMs, or in life. We just decided to make the waiting a little more fun and rewarding! The Nashville chicken has a cult-like following across the USA and KFC is the first QSR, to bring this USA original recipe to India. We wanted to make the launch as legendary as the product and therefore chose a format that is topical, strategically connects with consumers and induces trials.”
Now who says luck only strikes once? KFC India has collaborated with me to giveaway 2 of my lucky readers a chance to own-redeem-explore-enjoy the Nashville Dollars and Nashville Chicken.
WIN KFC NASHVILLE DOLLARS | 2 LUCKY WINNERS
- Give a unique name to #KFCATM machine and tag a friend with whom you’d like share your KFC Nashville Dollars.
- Follow KFC on Twitter/Youtube/Facebook
- Do mention the tags #KFCATM #NashvilleChicken #GetNashvilled
Note : You can comment in the FACEBOOK COMMENT box under this article, or simply participate here -http://tinyurl.com/KFCNashvilleContest
The winners will be announced on 14th January, 2017.
Given the yumminess and crispiness that oozes out of KFC Nashville Chicken, I’m pretty sure you’d be tempted to win this giveaway or indulge in a portion at your nearest KFC restaurant.
Nashville Chicken is available across all KFC restaurants in the country. If you’d like to know more about KFC Nashville Chicken (and perhaps order some online) visit https://online.kfc.co.in/