Nida Mahmood

WIFW SS’14 – Nachiket Bharve | Nida Mahmood

October 11, 2013
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Anything Bollywood is a big hit. Period! This is exactly what keeps getting proven from time to time, and this time it was Nida Mahmood’s collection which kept us on the edges of our seats. The hologram effect on accessorization and prints, and those charmingly famous filmy dialogues in the background score was like a Bollywood movie in itself! Whereas Nachiket Bharve’s collection was all about a gloomy dream, which consisted of a lake side picturesque, complete with butterflies, dragonflies and clover leaves. NACHIKET BHARVE | FOSSIL Press note : The contrast between the fragile yet heavy and dense fossils and rocks, and their interpretation in the airy light fabrics is the challenging and exciting part of creating this collection.The key details of tassels, sheerness, sleeve inserts and a strong focus on skirts, outline this collection. The shoes are custom made in the fabrics from the line. The collection has separates that can be mixed and matched to create individualistic looks. NIDA MAHMOOD | BOMBAY BIOSCOPE Press note : Cosmos of Constellations Where Stars join the dots of Destiny and Dreams. In a Parallel Universe of Parallel Reality. This collection attempts to narrate another new visual story. Through a tricam of three distinct styles.Line Art wire-framing Constellations, 3 Dimensional Triangulations and Angular Crystallized Forms come together. As an Ode to the Magic of Moving images. Those are Timeless yet Transient and continuously transforming celebrating 100 Years of Indian Cinema. Check out the entire ‘Picture Diary‘ for Wills India Fashion Week SS’14.

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Wills Lifestyle India Fashion Week AW’13 – Day 5

March 23, 2013
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As the Wills Lifestyle India Fashion Week AW’13-14 concluded, the paparazzi chase grew stronger, and the shows got bigger. Back Lovers Anonymous – is a dark collection with accents. Surfacing from the underground, the collection lifts from the intersecting lines of fringe players, hustlers and lively lowlifes in a non linear narrative, black comic style. Black on black texturing matt and shine, with accents of white and color come together to form fitted and over-sized silhouettes. My Favorite :  The color blocked ombre effect. Simple silhouettes, basic hues of red and pink and basic ethnic cuts. The simplicity of the ensembles was soothing to the eyes, yet they preserved a glamor quotient. My Favorite :  The solid colors and simple ethnic wear. Mildly eccentric and slightly magpie, the collection this season has been all about mixing and matching – off separate teaming, off-color pairings and a luxe careless feel, retaining the “handcrafted” essence of the label. Detailed block and screen prints in muted yet vibrant colors are complimented by graphic, crafty textures and embroideries, somewhat leaning towards a tribal – folk aesthetic. My Favorite :  The layering of prints, texture and separates which added a dramatic flair. Mood Swings – The collection is inspired by works of Picasso’s paintings for the three art movements – Rose period, Blue period and Cubist war period and their three protagonist colors. Instilled on a backdrop of ecru the color blocking captures the enamored soul of the artist ‘Pablo Picasso’. My Favorite :  The use of intricate embroidery of a plethora of shapes in indigenous techniques, cosmopolitan and opulent look and combination of strong emotions and history. Mekhla – The Mekhla is a concert of three pieces of cloth – a skirt like a sarong, a blouse and an additional piece of cloth draped …

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