I was actually going to do an OOTD post today, but the kind of incidents that we bloggers have been coming across lately had to be addressed urgently! First things first, a blogger is someone who writes journals (also known as blogs in digital world) to express their opinion on a certain topic. In earlier times, it was purely a journal based hobby, which as the world of web picked up, came in the parallel spotlight as well. Brands started associating with bloggers, asking them for their opinion about the brand’s services and goodwill. And those were the times when bloggers were obliged to give in their honest reviews. But in today’s time, doing reviews comes under the crucial radar of brands who prefer scanning the ‘drafts’, eliminating anything negative, highlighting the positives and only then paying the blogger to publish the content. But this post is not about the ‘Evolution of Blog’, but more about how bloggers are being exploited by Brands and Public Relations to get free promotions, shout outs and indirect marketing to benefit selves. So following are the 5 reasons why we bloggers CHARGE MONEY FOR PROMOTIONS. 1. We are not journalists who get fat cheques from publishing houses! This one really needs to be addressed out loud. Many PRs send across press releases, requesting us to ‘publish’ it on our esteemed ‘publications’. Sure, we do write ups, add critical comments and promote a brand on our social media like any print media; but we don’t have any publishing houses backing us to invest in our bank balances. 2. We don’t pay our bills with PRESS KITS! Unless, their is a parallel world where such barter deals really exist, our grocery guys, milk guy, electricity provider, water provider, tv cable provider, fashion store salesman and other …
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Seeing how I struggled with my outdated 3G canvas phone, my younger sister convinced me to get a new one promising a smoother and faster experience. The younger generation is definitely more inclined and quick to catch up with the newest technology faster than us. But I am also ever keen to keep up. It was time to start my big search right away. I spent an entire evening reading reviews of phones and comparing them on different portals. It is amazing to see the pace at which technologies are advancing. What is released today becomes passé by the next month. Of all the new advancements, I gathered that 4G connectivity is the true hero of all the claims made by mobile makers! Being a social buzz-maker who is always on her toes, I felt a magnetic pull towards claims like ‘super fast streaming, uploading, and downloading’ among others! I am not able to get Wifi everywhere especially with a consistent speed and access. Thus I have no other option but to rely on my mobile phone’s internet connectivity when I am venturing al fresco. I wondered what this high-speed hullabaloo was all about. I had been using 3G for some time, and I was pretty satisfied with it as it was way better than 2G! To think of something beating the 3G speed was what got me interested in it I logged into Flipkart where choosing the best phone from thousands, gets easier and less time consuming with Filters. I refined my search with filters like price range, brand, SIM type, clock speed, primary and secondary camera and of course, connectivity. I was amused to see 4G phones starting from ₹2600 and going well beyond the ₹30,000 mark. Flipkart has got something for every pocket of India. Even if you do …
Continue readingWe girls are often pictured in pretty pink toned feminine silhouettes. So much so that the very idea of being edgy mostly falls appalled by the society. But in this world of being at the forefront, baring yourself to the rough wind and walking driving down the raw paths is what keeps us all going. Royal Enfield recently launched first of its kind gear & wear store at Khan Market, Delhi. Just like any other blogger launch event, I went to check out the collection. Wasn’t expecting to fall in love with the collection so much, that a mere conversation with their team member Radhika and an exceptional idea of doing a feature will prosper into this immensely victorious OOTD feature. Take a look! Psst.. the braids just happened to be by accident. I had roughly braided up to get frizzy hair at the time of the shoot, but everyone insisted that I keep the braids on as it brought out the more raw look to my attire. Well, rest is history. Photographs Courtesy : Faizan Patel Photography Outfit Details T-Shirt, Jacket, Jeans, Gloves, Bag& Helmet – Royal Enfield Heels – Next UK Ring – Thrifted from Manali The Despatch Rider inspired collection exemplifies Royal Enfield hallmarks: craftsmanship, durability & detail. Leather jackets are the defining pieces of this collection, complimented by other outer wear pieces. Cold weather layering gets a leg up with sweaters, sweatshirts and henleys. The additional outer wear items include over-shirts, t-shirts, denim trousers, water resistant canvas bags, belts, wallets and shoes in pure leather. Find them in Delhi No.31A, Khan Market, Delhi Twitter : https://twitter.com/RoyalEnfieldIn
Continue reading“Don’t know why girls take so much to get ready. What’s with all the time simply to look make-up perfect, eh?” – The boys Only if they knew the amount of efforts it takes to get that make-up right! Of course, not talking about the thick layers of foundations and rouge that some women put on in the name of looking ‘fair & blushy’. But let’s all face it, the task is not only to look pretty but also the effort to look the same 9 to 5; if not after-party ready. With this pace of techno-frenzy lifestyle, their is hardly any time to even give touch ups for those post work parties or while you are club-hopping. What comes to your aid then? Fancy a range of ‘Long Extra Last Cosmetics’? This is what AVON has to say about it’s ‘Extra Lasting’ range. The Breakthrough: Makeup that multi-tasks like you and keeps up with your life. The Inspiration: You multi-task, so why shouldn’t your makeup? Avon introduces a new collection of long wearing, multi-tasking, uncompromising makeup that works as hard as you do. Delivering color, coverage and comfort, the new range never lets you down. With the Extra Lasting collection, you can rest assured that your lipstick will last, your foundation with stay put, and your mascara will make the grade. The Technology: Every product in the Extra Lasting collection is formulated with the Comfort Wear Complex to help maintain the quality of wear. The multi-tasking formulas go above and beyond lasting color and coverage to offer additional benefits—Extra Lasting means makeup that doesn’t compromise. My Experience A must have range in your kitty. Why? Because having your lipstick stay put whole day long, without touch ups, is a win-win situation in itself. One word : Carefree Make-up. Avon Extra Lasting Lipsticks Pink Perfection …
Continue readingWhat are you planning to wear for the New Year’s eve party? The same old LBD or that shimmer sequence pallazo-crop top number? It all seems fair but only if we are talking about the parties down southern India and the likes. Because Delhi winters are in no mood of gifting us any relief from the chills. As the NY15 is right round the corner, it will be a task to mix-match prints, colors and silhouettes on such a short notice. Your safest bet? Dig in the old ways! A.k.a. monochrome style. Nope, not talking about the LDB. Let’s stretch it up till the ankles and call dibs on a matchy white crop jacket, shall we? One of the most comfy yet classy outfits that I wore during the Wills Lifestyle India Fashion Week Summer Spring 2015 (and planning to wear for the New Year’s too) was a solid combination of black & white. Take a look! Earrings – Zotiqq How I wore it for Wills Lifestyle India Fashion Week? Black Maxi Dress, White Crop Jacket, Wine Envelope Clutch – United Colors of Benetton Follow United Colors of Benetton Website Facebook Twitter Instagram Follow me : Facebook | Twitter | Instagram | Google+
Continue readingThat time of the year when your ‘Eau De Parfum’ will be replaced by dollops of ‘Body Butter’. True story, but it’s just not the grease for the skin, but something to keep the skin warm too that’ll save us from the harsh winters. Talk about staying warm and staying stylish too, we have French Connection making sure that all stays in vogue this Autumn Winter’14. This season they are spreading some old-school ‘Knit Love’. From printed jumpers, cropped party cardigans to wool-blend Vhari knits and embellished woolens; French Connection has taken the knit-wear to a whole new level. Check out some of the knits that I personally loved trying out. Glitter Jitter Knits Cool and casual with a touch of sparkle, this Glitter Jitter Knit offers a glam alternative for cool winter evenings. Embelished jumper Cotton-wool blend long sleeves with round neck. Stingray Sparkle Forget about solid colors, the new season is all about printed knits and this jumper’s abstract knit fits the bill perfectly. Autumn Vhari Dress smart for cooler climes without Autumn Vhari Knit. Pair with printed leggings and a clutch for the day. Velma Knits The slouchy jumper gets a glamorous revamp, thanks to an eye-catching faux pearl trim. Wear Velma with boyfriend jeans for luxe downtime dressing. Doe Deer Throw the wool-blend Doe Deer jumper on with jeans for a casual and cosy cold-weather look. Not just knits, but French Connection’s AW’14 also showcases an array of Jackets & Coats. WOMEN’S WEAR The Autumn Winter 2014 collection looks towards Eastern influences depicting the contrast in Russian wealth, the grandeur of the Tsar regime set against the bleak landscapes of Siberia. A rich colour palette of dove grey, celestial blue and berry punch dominate the collection, modernized through paisley and digitized floral prints and adapted on …
Continue readingNikasha speaks about being dedicate and pretty with this collection, inspired by the landscape of traditional and rare color combination, with interplay of precious embroidery and archived romantic prints including the jasmine bud, cherry blossoms and Siuli. This is a well curated selection of all the elements a soon to be married girl would desire to keep in her coterie, which ranges from lighter to heavier embroidered silhouettes. The collection has an inherent joie de vivre in a vibrant and festive mood for the bride and her trousseau. The collection will be on display for the next one week at Ensemble, DLF Emporio Delhi. Personal opinion : The colors are fresh and girly, making it the right color palette for a young bride. The embroidery is perfectly apt for the occasion and is light on the wearer. The silhouettes and fit (can be customized too) will perfectly compliment your body type. Indo – western looks with Peplum tops, Shararas, Dhotis and Anarkalis steal the limelight. Price range is not too much for the product that we are getting in return. Follow : Facebook | Twitter | Instagram | Youtube | Pinterest
Continue readingWhile everyone is dipping red and shimmer these holidays, FACES CANADA is prepping up to launch a more exotic range of nail paints. Presenting to you, a sneak peak of Crystal Sandy Nail Lacquers, that do much more than just the name and shades. This range promises to give you the feel of sand. Eight shades ranging from vibrant coral to shimmery black. I personally was quite surprised by their Beach Theme, trying to connect the theme with these holidays. Well, the answer was quite satisfactory though! Because this time of the year witnesses the maximum exotic vacations it is quite evident that they mean coastal regions too. Hence, the theme. Take a look at their collection sneak preview and store feature : Press Release : FACES COSMETICS unveiled the latest ULTIME PRO SAND COAT nail lacquers at their flagship store in GK-1, M Block Market. The collection of 8 mesmerizing shades was launched over an event where the guests were treated to an extraordinarily magnificent nail makeover by “Nail Spa by Gurpreet”. Ultime Pro SAND COAT collections is a fun nail accessory that gives a sand grain like texture to your nails making it a perfect choice for modern day divas.It imparts a 3D effect to the nails that dry to a surprising matte finish giving a sugary sand feel. The Ultime Pro SAND COAT nail lacquer palette is inspired by the flaky finish of the sand texture. The collection is crafted for festive winter & autumn hues; the color selection is the portrayal of the 2013-14 color trends. The product names are inspired by international delights (deserts) particularly for their color. Store : FACES CANADA, M 25 A, M BLOCK MARKET, GK – 1 NEW DELHI – 110048
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