Iraya

Iraya – Kumkumadi Balm

February 13, 2015

In today’s life, looking fair is the racist notion. What really should be the goal is, to look blemish free and maintain a natural glow. Today’s crappy ‘fairness’ solutions claim to give you a fair skin in a week’s magic. The truth be told, it’s all but nonsense and a big fat lie! Our Ayurvedic masters on the other hand knew exactly what the truth is all about and eradicated the very preaching of a non-existent fairness elixir. Being a non-racist (thank you for that), these Ayurveda preachers instead created a solution that promised blemish free, healthy-glowing skin. The same solution was brought down over the years and is now being produced by the name of ‘Kumkumadi’.  While many beauty brands claim to be producing authentic Kumkumadi solutions, only a few live up to providing expected results. One of those pure-produce brands is Iraya, who offer Kumkumadi range of products with elan! Now, Delhi winters are all about dry, dull and severely dehydrated skin. Having a combination skin, I often find it difficult to settle with face-creams to keep up with the ever changing Delhi weather and maintaining the natural look of my face. With my facial skin crying out for some replenishment and hydration, I followed up with Kumkumadi Balm by Iraya this winter season. Balm, for your face might seem like a tricky sticky idea, but trust me; if you live in a city like Delhi, you need more than just a moisturizer to keep your skin soft and healthy over the seasonal course. Not to forget, Iraya does offer a gel-based Kumkumadi product for summers as well. How about that?! Kumkumadi Balm Prescribed in Ayurveda as a ‘Miraculous Elixir’ for the skin, this is an absolute classic! This revered formulation contains pure Saffron and 10 precious Ayurvedic …

Continue reading

Iraya – A 100% Natural Story {Beauty}

April 30, 2014

When we talk about going all Ayurveda, being close to nature and only applying *natural products*, do we really mean it? Of course, apart from the usual home packs that we create, or in my, what my grand mother suggests as being ‘organic’; the products that we buy in plastic bottles… are they really natural? You might want to do a background check on that jar of bottle again! Unlike other Indian brands that claim to be natural, but are in someway or the other chemically enhanced; Iraya is one such stand alone brand which really means what they claim to provide. I was recently invited to check out their Delhi store, which is located at The Promenade, Vasant Kunj. Right now as I am scribbling my blog about it, I am wearing one of their 100% natural face pack that needs to be refrigerated at all times. Not only it soothes out all the skin burns exposed throughout the day, it guarantees to leave behind a lightly moisturized skin (thank god for that!), that does not cry out for another dose of moisturization right after the application. These masks are made from finest natural sources including freshest flowers, freshest fruits and vegetables all mixed with absorbent clays for deep cleansing, toning and to rejuvenate the skin. Sweep away the dull and tired skin this summers as Iraya’s Fresh Masks reveal your brighter and smoother complexion.These perfectly blended fresh masks incorporate unique textures and colors, that need to be refrigerated and has expiry date of 2 weeks. About IRAYA The Iraya brand of beauty and wellness products was launched in 2006 by Sadatan Pure Ayurveda Pvt. Ltd. Sadatan has been manufacturing and exporting beauty and wellness products for over 20 years in highly evolved beauty markets like France, Italy, Russia …

Continue reading